How PRiTECH Scaled UrbanDrive’s Car Rental Business in Mumbai
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- How PRiTECH Scaled UrbanDrive’s Car Rental Business in Mumbai
The Client
UrbanDrive, a premium car rental company based in Mumbai, approached us with a clear challenge: they had reliable services and a growing fleet of vehicles but were struggling to generate consistent online bookings. Their presence was limited, competitors were dominating search results, and brand visibility was weak.
The Challenge
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Low visibility on Google and Maps searches for “car rental in Mumbai.”
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Poorly optimized website with low organic traffic.
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Heavy reliance on offline referrals with limited digital leads.
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Competing with established players in a crowded market.
UrbanDrive wanted to change that — and they trusted PRiTECH to make it happen.
The Strategy We Deployed
At PRiTECH, we built a full-stack digital marketing campaign tailored to UrbanDrive’s goals:
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SEO Optimization: Improved on-page SEO, built strong local citations, and ranked UrbanDrive in the Top 3 search results for high-intent keywords like “car rental Mumbai” and “self-drive cars in Mumbai.”
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Google My Business Optimization: Enhanced their GMB profile with reviews, images, and location targeting, driving massive footfall from local searches.
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Performance Marketing (Google & Meta Ads): Crafted targeted ad campaigns focusing on business travelers, tourists, and local weekend commuters.
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Social Media Branding: Created engaging content showcasing UrbanDrive’s fleet, customer stories, and trust-building brand messaging.
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Conversion Funnel Setup: Optimized landing pages and call-to-action buttons to increase bookings.
The Results
Within 6 months, the transformation was dramatic:
✅ 300% increase in online bookings
✅ 250% growth in website traffic
✅ Ranked in the Top 3 on Google for multiple high-value keywords
✅ 4X return on ad spend (ROAS) from performance campaigns
✅ 200+ positive Google reviews boosting credibility
The Impact
UrbanDrive is now recognized as one of Mumbai’s leading car rental services, with a steady flow of online leads and bookings. Their digital presence rivals long-standing competitors, and they continue to expand their fleet with confidence.
The PRiTECH Difference
At PRiTECH, we don’t just run campaigns — we build growth engines. UrbanDrive’s success proves that with the right strategy, even in competitive industries, digital marketing can turn challenges into exponential growth.